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Upcoming changes to HindiDirect® II package


Dear Business Customer,

Thank you for being a DIRECTV customer. We value the relationship we have with you and want to inform you of changes to our HindiDirect II packages.

As of October 1, 2013, the Star channels (Star Plus, ABP News, Life OK, and Star Gold) in the HindiDirect II programming package will no longer be available on DIRECTV.

It was a difficult decision to stop carrying these channels, but Star and DIRECTV were not able to reach an agreement that would allow continued carriage on DIRECTV.

We deeply appreciate your loyalty and are committed to providing you with the highest level of service. We're excited to announce that we're working to add new Hindi programming we know you'll love to our HindiDirect II package. 

As always, we’ll continue to bring you the premium and outstanding content you expect from DIRECTV.

As a valued customer, we are pleased to announce that on October 1st the following updates were made to the HindiDirect II package.

New Channel Lineup

Channel Name Channel #
Zee Lamhe Ch. 2001
Disha India Ch. 2005
MTV India Ch. 2006
ZEE Bollywood Ch. 2007
FILMY Ch. 2008
UTV Movies Ch. 2012
Willow Cricket Ch. 2024

2 new channels will now be a part of the lineup in the HindiDirect II package.

  • Zee Lamhe
  • Zee Bollywood

Highlights of new programming

Drama Choti Bahu, Zee Lamhe (New) An Indian television drama-series that aired on Zee TV channel and focuses on the youngest daughter-in-law, a great devotee of the Hindu god Krishna (often referred in the serial as "Kanha"). 1:30 PM and 7:30 PM EST on weekdays

Mythological Ramayan, Zee Lamhe (New) Ramayan is an epic based on the journey of the Hindu god, Lord Rama, and his wife Sita through the trials and tribulations of their iconic life. This journey shows viewers a way of life in which the values, ideals, and principles that form the crux of Indian culture and Hinduism still resonate in contemporary times.

11:00 AM to 12:00 PM EST on Saturdays and Sundays

Movies Zee Bollywood (New) Watch the latest and classic Bollywood blockbusters like Waqt - A Race Against Time, Dulhan Hum le Jayenge, Kismet Konnection, Oye Lucky Lucky Oye and more on ZEE Bollywood daily.

News Zee Lamhe (New) Offers comprehensive coverage and analysis of today’s hottest news topics from India and around the globe. 9AM, 12PM, 6:30PM, 11:00PM EST everyday

Enjoy HindiDirect II package FREE for three months.*

We understand that this programming change may be inconvenient and frustrating for you. So as a courtesy, we would like you to enjoy your HindiDirect II package free of charge for three months from October 1, 2013 through December 31, 2013.

You do not need to take any action. The credit will be automatically applied to your bill.

*HindiDirect II commercial customers with active accounts in good standing on or before 9/30/13 will receive an instant bill credit in the amount of the current rate for HindiDirect II package. If by the end of the three month period, customer does not contact DIRECTV to change service then all services will automatically continue at the then prevailing rates.

Frequently Asked Questions

Will DIRECTV carry the Star channels later

At this time STAR and DIRECTV were not able to reach an agreement that allowed continued carriage of the channels. We hope the opportunity to negotiate again arises in the years to come.

Will there be other changes to my HindiDirect II package?

We hope to enhance the HindiDirect II package by adding more channels with programming we know you’ll love. Please check back regularly for updates!

What if I want to unsubscribe from my HindiDirect II package between now and December 31?

The HindiDirect II package will be provided to current customers FREE of charge from October 1st to December 31st. Our hope is that you remain with the package to see the new channel additions. You are free to remove the package at any time and can do so by calling 1-888-388-4249.

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